THEKEY2 Advisory Board

THEKEY2 Advisory Board is made up of experts who provide guidance and strategic advice on a volunteer basis.

These individuals are considered Thought Leaders in their areas of expertise and bring  diverse thoughts and experiences across all four quadrants of  THEKEY2 - Health and Wellness,  The Environment, Sustainability,  Social Values

They share our quest for building better business communities.

Graham Robertson

An experienced, successful and recently retired Managing Director with 40 years of business experience across various FMCG industries, 23 years of which were leading Australia and New Zealand operations of global and locally owned businesses as a Managing Director.

Extensive multi-discipline marketing, sales, finance and general management skills across diverse industries and in diverse business environments including business start-up, business re-structure and change management, business development and growth and private equity management buy-outs. Read More...


Extensive international business exposure as a member of global CEO Leadership teams and Asia Pacific management teams.

A breadth and depth of direct operational experience across business and marketing strategy and execution, management leadership and talent development, change leadership and management, innovation and the innovation process, and mergers and acquisitions.

Driven by the opportunity to "make a difference" both personally and through Board and management teams. An enquiring mind and collaborative style which questions and explores new and different ways to improve organisational effectiveness and results through engaging and involving people within the business.

Brings a unique, practical, diverse and experience based perspective and sounding board to client projects and assignments as a Business Advisory Consultant, a wealth of CEO and business experience as an Interim Executive, together with wisdom, strategic thought leadership, robustness of debate and effective decision making in the Board/NED environment.


Business and marketing strategy, change management, leadership and talent development, financial literacy and business acumen, risk assessment and management.


Dr Paul Whitelaw

Dr Paul Whitelaw is a Senior Lecturer, School of International Business at Victoria University where he also lectures in quantitative and computer based hospitality management systems on under graduate and post graduate programs.  

Prior to this appointment, Paul was Foundation Executive Director of The Centre for Hospitality and Tourism Research, also at Victoria University.  Before joining academe in 1991, Paul enjoyed nearly 15 years experience in various line and executive positions in the Tourism and Hospitality Industry.  As well, he spent his childhood actively exposed to his family’s hotel, restaurant and motel business interests. With a lifetime involvement in the hospitality and tourism industries combined with rigorous academic training in finance, accounting and statistics, Paul has a keen interest in the application of sound management practices based on thorough research and analysis.    Read More...

During the 1980’s Paul worked with Pannell Kerr Forster, an international firm of chartered accountants which specialises in the hospitality and tourism industries, where he specialised in conducting feasibility studies and operational audits.  Over the years Paul has conducted many feasibility studies for a variety of hospitality and tourism facilities throughout Australia and New Zealand.  In this role Paul has consulted to major property developers, financiers and government based development corporations.

The development and application of advanced statistical techniques is Paul's key area of interest and expertise, particularly in the areas of operational and financial management of hospitality and tourism enterprises and marketing and market research.  Over the years Paul has conducted many master plans, strategic plans and feasibility studies for a variety of hospitality and tourism regions, locals and facilities throughout Australia and New Zealand.  In this role Paul has consulted to major property developers, financiers and government based development corporations.

During the 2000’s, he was actively involved in a variety of tourism oriented programs for the Sustainable Tourism CRC (A Commonwealth Government Tourism Research Initiative) including; an investigation of local resident “place attachment” to the Croajigalong National Park in eastern Victoria, an investigation into resident and visitor attitudes towards tourism development along the Murray River as well as an audit of the provision of tourism and hospitality education and training in Australia and how that is meeting (or not meeting) the needs of the industry.  Paul has also developed a unique methodology to disaggregate the national tourism statistics to track domestic and international visitors in “small areas” to assist local government and other local agencies to better understand their tourism performance.

Paul has also applied his statistical and research skills to undertake a variety of market research projects in such diverse areas as; global marketing of coking and ferrous coal, online legal resources, bespoke optometry services, local government literature and collateral, leisure-athletic apparel, the provision of state and federal government services, and agricultural extension services.  As well, he has also worked for other clients on a variety of projects including; an assessment of the tourism and recreation needs of the Over 60s Market, the provision of mountain biking facilities in protected areas as well as a review of the economic structure and impact of the tourism and wine tourism industry in the King Valley in North East Victoria.  In 2010 he led a team that developed a model to provide benchmark measurements of the impact of tourism investment and development in regional Australia.  Paul has also completed a number of projects directly related to developing tourism infrastructure on Phillip Island, a major eco-tourism and tourism destination located outside of Melbourne.

Currently, Paul is leading a project team that is working with major tourism industry stakeholders and conservation agencies to investigate the feasibility of various funding mechanisms for tourism businesses, especially indigenous tourism businesses, in protected areas.

In 2001 Paul received the Vice-Chancellor’s Award for Teaching Excellence at Victoria University.  In 2005 he received a $25,000 grant from the Victorian State Government to develop a suite of on-line learning resources for recently arrived Asian graduate business students.  More recently in 2009 he received an $80,000 grant from the Australian Government to develop a suite of academic resources to help international students, especially those from China, deal with the challenges of studying in university in Australia.

His PhD studied the factors that drive career progression and success in the hospitality industry.

Kathleen Davies

 Kathleen is a highly regarded HAZOP (Hazard and Operability) study leader and Lean to Green facilitator, with over 18 years experience in engineering, production management and continuous improvement. She has expertise and a demonstrated track record of providing value to clients across food, dairy, smelting and FMCG industries.

Her unique ability to simultaneously engage all levels of audience, apply systematic process and rapidly adapt to new business environments, means she consistently leads teams to achieve outstanding results. Her particular talent is to challenge and inspire people as they learn new or be lead through processes, resulting in sustainable success.   Read More...

Kathleen has the courage to be transparently real. She values and demonstrates integrity and authenticity. Her actions, whether through professional or volunteer work are creating a more sustainable life for herself, her family, and those she influences along the way.

Effenus Henderson

Chief Diversity Officer for Weyerhaeuser Company, Federal Way, Washington where he advises the CEO and senior management team on diversity, inclusion and affirmative action related matters. He is an internationally recognized diversity thought leader and has been invited by numerous companies and organizations to share his expertise. 

He has addressed members of the General Assembly of the United Nations on intercultural and interreligious diversity, and also addressed a high level panel of the Alliance of Civilizations in Madrid, Spain in 2008, Istanbul Turkey in 2009 and Rio de Janeiro, Brazil earlier this year. He also participated in a high level dialogue sponsored by the High Commissioner on Human Rights in preparation for the 60th Anniversary Celebration of the Universal Declaration of human rights. He was part of a special panel on diversity at the VII Annual Inter-American Conference on Corporate Social Responsibility held in Punta del Este, Uruguay in December 2009.  He has advised members of the United Nation's Alliance of Civilization and Global Compact offices on emerging issues.  Additionally, he has advised leaders of Club de Madrid's Shared Societies Project on cross-cultural inclusion. .    Read More...


He was named as one of the top diversity officers in corporate America by Diversity Best Practices / Working Mother Media and received its first Diversity Officer Leadership Award in 2007. He was among the finalists for the second annual global ORC Peter C. Robertson Award for Equality and Diversity Champions. He was one of 100 Global Diversity Thought Leaders invited by the president of the Society of Human Resource Management to a special forum in April 2008 to provide a perspective on the future of global diversity and inclusion. He has been named to Savoy magazine's 2010 list of the Top 100 Most Influential Blacks in Corporate America.  He has been selected the 2010 recipient of the National Urban League's Collins Award for distinctive service and commitment to be presented at the National Urban League's Whitney M. Young, Jr. Awards Gala to be held in Washington, DC in July 2010.
He serves on numerous boards including the National Urban League Board where he currently serves as a trustee and president of the Council of Affiliate Board Members. He is also a member of the Institute for Inclusion, a US based group studying diversity and inclusion trends. He is a graduate of North Carolina Central University and the Stanford University Executive Program.
He is married to Helen Skinner Henderson and is the father of three sons - Kevin, Justin and Marcus.